Have you seen the commercial for Taco Bell’s new Drive Thru Diet? It’s a gem.
I honestly couldn’t tell whether the commercial was serious or not when I first saw it. I thought it might be a spoof, so I rewound it a few times to watch it again, combing through it for hints of sarcasm. Nope. Dead serious.
I think it’s hilarious that the Taco Bell marketing team has Christina slip in little ambiguous lines to cover their asses, such as “These results are exceptional,” which could mean both “These results are fantastic!” and “These results will not happen for you!”
Taco Bell, the public is not as dumb as you think I wish I could say the public is not as dumb as you think, but unfortunately, there are millions of people out there who are just begging for a reason to continue eating and feeding their children fast food. You are all enablers, and you should be ashamed of yourselves.
I actually know someone who tried Taco Bell’s drive-thru diet. She didn’t turn out to be one of the “exceptions”– but she’s only on day 4,567 of the diet, so there’s still room for improvement.
She was bummed she didn’t make it onto the “Drive-Thru Diet” commercial, especially considering how faithfully she’d followed the diet, but the Taco Bell marketing execs told her she wasn’t exactly the image they had in mind.
Taco Bell is revolting. I used to eat it on the road sometimes when I was feeling especially hungry/lazy, until one day I ordered a Meximelt that tasted like petroleum. Seriously, something was wrong with it. My stomach wasn’t the same for days.
I think that little “Yo quiero Taco Bell” chihuahua was the closest Taco Bell has ever come to an honest, effective campaign. Of course the chihuahua wants Taco Ball, their meat is only one grade above dog food! (And let’s be honest– that commercial taught us all a little bit of Spanish!)
But with this campaign, Taco Bell marketing execs are preying on dumb people and blatantly contributing to this nation’s obesity problems. How about instead of a “drive-thru diet,” we call it a walk-thru diet, but instead of walking thru Taco Bell, you walk thru a grocery store and buy yourself some squash.
Just a suggestion.